Now onboarding our first 50 founding shops in France, Belgium and the UK
  1. Home
  2. Industries
  3. Farms & producers
Farms & producers

An online shop for your farm, with every box reserved.

Selling direct works best when you know what's sold before you pick, slaughter or bake. Add Your Shop sets up an online shop for your farm on the website you already have: meat boxes reserved ahead, baskets for Friday, eggs and honey — collected at the farm, at your market stall or on your delivery round.

No setup fee, no monthly fee. 2.5% per order paid online, capped at €49 a month.

A farm shop in an old stone barn: crates of carrots and potatoes, baskets of eggs, shelves of honey and preserves, the barn door open onto green fields.
Selling direct

At the market, you sell what you brought. Online, you bring what was ordered.

Pre-orders paid by card tell you how many baskets to fill and how many boxes to cut — less waste, fewer unsold crates, and customers who know exactly when to come.

Engraving of a wicker basket of vegetables.
How it works for a farm

Reserved, paid, collected on Friday.

Today, orders arrive by text message, by phone and as a word at the market, and the meat-box list lives on the fridge door. With a Shop tab, customers reserve and pay online; each order reaches you by email, with a clear list for the day you prepare.

  • Pickup at the farm, at your market stall or on your delivery round
  • Meat boxes reserved before slaughter day, sold out once every box is taken
  • A basket of the week that follows the season
  • Eggs, honey, juice and preserves alongside
What you can sell online

What the farm sells, by the box or by the dozen.

  • Meat boxesBeef, veal, pork or lamb in boxes of about 5 or 10 kg, reserved ahead of slaughter day.
  • Vegetable basketsSmall, medium or family size, filled with what the season gives you that week.
  • Eggs and dairyEggs by the half-dozen or the dozen, farm butter, cheese and yoghurts.
  • PoultryFree-range chickens all year, festive birds for Christmas.
  • Fruit and juiceStrawberries in June, apples and pears in autumn, juice and cider all year.
  • Honey and preservesJars, jams and terrines — the products that can also be shipped.
  • SeedlingsVegetable plants in April and May for your customers' gardens.
  • Farm visits and eventsOpen days, farm visits and workshops, booked with a date.
A year of orders

The farm's year, one season at a time.

What you sell changes with the weather. Send us the week's or the season's changes and we update the shop, usually within a working day or two — or do it yourself.

Spring

Easter lamb, asparagus, seedlings for the vegetable garden and the first baskets of the year.

June

Strawberries and early vegetables; summer baskets open.

Summer

Baskets at their fullest, tomatoes and fruit, the honey harvest, visitors at the farm.

Autumn

Apples, pears, squash and potatoes; juice and cider; meat boxes after the autumn slaughter.

December

Capons, poulardes, geese and turkeys, foie gras on duck farms, honey and gift baskets for Christmas.

Every week

Friday pickup at the farm, Saturday at the market, a delivery round to the villages nearby.

In figures

Three months at an illustrative farm.

Invented figures, real maths: 2.5% per order, never more than €49 in a calendar month, with Stripe's own fee shown separately.

Illustrative example

A usual month

Sixty baskets and egg orders, collected on Fridays.

60 orders × €24.00 = €1,440.00
Add Your Shop, 2.5%: −⁠€36.00
Stripe, 1.5% + 60 × €0.25: −⁠€36.60
You keep: €1,367.40
Illustrative example

A meat-box month

Forty-five boxes of beef reserved before slaughter day. A €5,850 month costs €49 in commission.

45 boxes × €130.00 = €5,850.00
Add Your Shop, 2.5%: €146.25
→ capped at €49: −⁠€49.00
Stripe, 1.5% + 45 × €0.25: −⁠€99.00
You keep: €5,702.00
Illustrative example

December

Ninety orders of festive poultry and gift baskets. The commission stops at the cap.

90 orders × €55.00 = €4,950.00
Add Your Shop, 2.5%: €123.75
→ capped at €49: −⁠€49.00
Stripe, 1.5% + 90 × €0.25: −⁠€96.75
You keep: €4,804.25

Illustrative example: the farm and its figures are invented. Commission excl. VAT; VAT may apply. Stripe's fee at its standard rate for European cards — premium, business and non-EEA cards cost more. Pricing in detail.

A farm shop in a half-timbered barn: crates of vegetables and apples, bottles of cider, cows grazing beyond the open door.
Demo store

Try it at Ferme du Haut-Clos.

Ferme du Haut-Clos is a fictional family farm in Normandy with a working Shop tab: meat boxes, vegetable baskets, eggs, cider, honey and free-range chicken, with Friday pickup at the farm. Fill a basket and go through the checkout — no payment is taken.

Questions

Farmers ask us

Guide: click & collect
What I have changes every week. Is that a problem?

No. Sell a basket of the week with its contents described by season, mark products sold out when they run out, and send us the changes — usually online within a working day or two — or make them yourself.

How do meat-box pre-orders work?

Each box is a product with its approximate weight, its price and the collection date. Customers pay when they reserve; once every box from the animal is taken, it shows as sold out. You know exactly what to cut.

Can customers collect at the market?

Yes. Pickup can be at the farm, at your stall on market day, or both — each with its own days and times.

Can I deliver on a round?

Yes. We set up local delivery for the villages or postcodes you cover, on the days you drive your round, with the delivery charge you choose.

What about allergens and fresh produce?

For food sold at a distance, EU rules ask for allergen information to be available before the order is placed — we add it to your terrines, cheeses and baked goods. Fresh food is excluded from the 14-day withdrawal right; your shop shows your own terms.

What does it cost in a quiet month?

Nothing fixed. There's no monthly fee: we take 2.5% of each order paid online, capped at €49 per calendar month, and Stripe takes its own card fee. A month without orders costs nothing.

Get started

Fewer unsold crates, more reserved boxes.

Send us your website address and what you sell through the year — a list on paper is enough to start. We aim to reply within one working day, in English or French, with a preview plan for your shop.