A usual month
Thirty orders: cases, a few gift boxes, a sold-out tasting evening.
Add Your Shop, 2.5%: −€41.25
Stripe, 1.5% + 30 × €0.25: −€32.25
You keep: €1,576.50
People come to you for your selection and your advice. Add Your Shop lets your wine shop sell wine online from its own website — cases, gift boxes and tasting places, collected in store, delivered locally or shipped. We set it up for you, age check included.
No setup fee, no monthly fee. 2.5% per order paid online, capped at €49 a month.

A wine shop is a selection and a recommendation. Online, it should feel the same: your bottles, your words, your cases — not a warehouse.
A gift box for Christmas, a mixed case for a regular who moved away, two places at Thursday's tasting — each order arrives by email, paid by card.

We present each wine the way you would at the counter: the producer, the appellation, the grapes, how it's made, its aromas and what to serve it with. Customers order a bottle, a case of six or a gift box; you prepare it for pickup, deliver it nearby or ship it in protective packaging.
Wine dislikes heat too: shipping can be paused during a heatwave while pickup carries on.
Send us the new arrivals and the season's cases; we put them online, usually within a working day or two.
Valentine's Day gift boxes, and quieter weeks for tastings and allocations.
Wines for Easter lunch, the first rosés, spring tastings.
Father's Day: whisky, rum and gift boxes.
Rosés and whites for holidays and weddings; shipping paused when it's hot.
Your autumn wine fair, new arrivals and rentrée tastings.
Beaujolais nouveau, reserved ahead for release day.
Champagne, magnums, gift boxes and corporate orders — usually the busiest weeks of the year.
Invented figures, real maths: 2.5% per order, never more than €49 in a calendar month, with Stripe's own fee shown separately.
Thirty orders: cases, a few gift boxes, a sold-out tasting evening.
Seventy orders, Beaujolais nouveau included. The commission reaches the cap: €49.
180 orders of champagne, gift boxes and company gifts. A €14,400 month costs €49 in commission.
Illustrative example: the wine shop and its figures are invented. Commission excl. VAT; VAT may apply. Stripe's fee at its standard rate for European cards — premium, business and non-EEA cards cost more. Pricing in detail.

La Cave Sorbel is a fictional wine shop in Nantes with a working Shop tab: muscadet by the bottle, mixed cases, champagne, magnums and gift vouchers, shipped by courier or collected in store. Fill a basket and go through the checkout — no payment is taken.
Yes. Selling alcohol at a distance counts as takeaway sales, so it needs a takeaway licence or an on-premises licence that covers it (Service Public: alcohol licences). Sale to under-18s is prohibited (Code de la santé publique, article L3342-1), so your shop asks customers to confirm their age at checkout. French practice for online alcohol sales also covers the health message, the official under-18 notice and, for resellers, breathalysers offered for sale. We set up the age confirmation and the notices with you; check the rules for your activity.
In France, the Loi Évin keeps alcohol communication factual: origin, appellation, grapes, how the wine is made, its colour, aromas and taste, and what to serve it with. No images of people drinking, no lifestyle promises. We write your product pages in that register.
Within France, by courier in protective boxes, to the zones and at the rates you choose. Shipping wine to private customers in another EU country means paying that country's excise duty, often through a tax representative. Many shops start with France, local delivery and pickup — check with the douane before opening other countries.
They don't have to. Setup includes up to 100 products at launch; most wine shops start with their cases, gift boxes and best-known bottles, and add more later. For a bigger catalogue, we'll confirm what's involved before we start.
Yes. Each tasting is a product with its date, its price and its number of places; once it's full, it shows as sold out. Bookings arrive by email like any order.
Our commission is 2.5% per order, capped at €49 per calendar month — so a December with €14,400 of orders costs €49 in commission. Stripe's card fee is separate: 1.5% + €0.25 per payment for a standard European card.
Send us your website address and your current list — a spreadsheet or a few photos of the shelves is enough to start. We aim to reply within one working day, in English or French, with a preview plan for your shop.